GWI to accelerate growth with Anaplan & Bedford Consulting

Bedford Consulting, a leading EMEA Anaplan partner and provider of planning solutions and services, is thrilled to announce its strategic partnership with GWI, a global consumer research platform. The collaboration aims to transform GWI’s financial planning processes, enhance decision-making, and drive agile planning across the business.

GWI, renowned for its data-driven approach, had previously managed FP&A using spreadsheets. However, fast growth and increasingly complex and cumbersome planning requirements necessitated a more robust and flexible solution. GWI embarked on a rigorous search for a tool that would align with its vision for a tool to provide agile planning and empower decision-makers.

The Solution: Bedford’s FP&A Accelerator

Bedford Consulting’s expertise in Anaplan, coupled with its innovative FP&A accelerator, proved to be the perfect fit for GWI. The accelerator, meticulously crafted based on years of Anaplan experience and best practices, promises rapid speed to value. It streamlines financial planning, forecasting, and reporting, enabling GWI to make informed decisions swiftly and forecast more efficiently, freeing up the team for value-add activities.

“At GWI, our business is based on providing data-driven insights to our customers,” said James Franks, CFO at GWI. “Our partnership with Bedford Consulting and its Anaplan FP&A accelerator aligns perfectly and allows us to benefit from that same data driven excellence within our finance function as well as enhancing our internal processes.”
“At Bedford Consulting, we are committed to delivering tangible value to our customers,” stated Paul Rawlinson, Chief Customer Officer at Bedford. “Our FP&A accelerator will empower GWI to unlock new levels of efficiency, agility, and data-driven decision-making, benefitting from a rapid speed to value.”

About GWI

GWI is modernised consumer research – global, on-demand, and accessible to everyone, not just data experts. It’s a platform designed for companies that want fresh and insightful data about their consumers. Values, purchase journeys, media usage, social media habits – we cover it all. With data representative of 3 billion people across 50+ countries, GWI has become the go-to for agencies, brands and media companies that want to know what really drives their audience to action. For more, visit www.gwi.com.

To find out more about the ways we are helping our customer achieve planning excellence, visit our website.